To anyone who is a huge fan of makeup and keeps up with all of the different makeup brands and creators, the names Doe Deere and Lime Crime are probably not very unfamiliar. Doe is the creator and the mastermind behind the huge makeup brand, Lime Crime. She got her start on eBay selling different things in her online store. At this time, she was sewing and selling clothes that she was creating. The idea of creating and selling makeup did not come to mind until she was unable to find makeup that was bright enough to match the clothes that she was creating and selling. On this day, Doe Deere decided that she would begin making her own makeup and selling it in her little eBay shop, Lime Crime. She definitely was not expecting for it to blow up like it did.
Whenever her store did blow up and become such a huge hit, Doe decided that it was time for her to move her little online store to something a little bit larger. It was around this time that she decided to make an important business decision and she moved her beloved, insanely popular Lime Crime online shop to her very own website. She did this so that all of her customers would be able to have access to her lip and eye products, which is what she decided to focus her business on. Ever since that day, Deere, her company, and her makeup line have been a huge success in the makeup community and industry.
As a result of all of Doe’s success, around this time last year an interviewer at the magazine company Galore Magazine decided to sit down with Doe Deere and learn some things from her about her secret to being a successful business woman. During this interview, Doe Deere revealed a mass about her business Lime Crime and what inspired her to start it. Her response to this was that she loved makeup and wanted to share her passion with the world. She also shared that she wanted other men and women to be able to be as confident as she is while she is wearing the various amount of bold makeup looks that she does. The interviewer also asked Doe many questions about her past with makeup, such as her best and worst experiences, her first memory with makeup, and a few people who inspire some of her creative makeup looks. Doe Deere’s answers to all three of these questions involved her love of bright colors and makeup, which is not at all a surprise. The very last thing that Doe said during her interview with Galore Magazine was that she hopes that people not only look up to her as a makeup and fashion role model, but that the people who want to start their own business look up to her as a mentor as well.